Social Media Marketing Executive

Job Description

Looking for a Social Media Marketing Executive having 1-3 years of experience who is good with content writing and has hands-on experience with paid social media advertising.

Key Responsibilities

• Strategize, plan, and conceptualize creative content campaigns on various social media platforms – Instagram, Facebook, LinkedIn, YouTube, Pinterest, and Twitter
• Ideate shoot and edit day-to-day original content in the form of (but not limited to) photos, graphics, videos, and GIFs primarily for social media channels.
• Responsible for the Social media calendar and execution of the same
• Ideating, planning, creating, and executing strong events and concepts for high-engagement social media campaigns
• Tracking the conversion-related percentages and numbers to make needed improvements
• Coordinating with the design team for creative ideas
• Maintain posting schedules across all the platforms
• Build creative campaigns for new brand/product launches, webinar and such events
• Post content for social media platforms as per the schedule.
• Involved in reporting and digital analytics using tools.

Skills Requirement

• Upto1 years of relevant experience in content creation, social media organic & paid
• Up-to-date with the latest trends
• Proficiency with copy-writing, content-writing, blog-writing
• Proficiency with various social media platforms – Instagram, Facebook, YouTube, Twitter, Pinterest
• Should have excellent time management and planning skills and have the ability to adhere to strict schedules and deadlines
• Self-motivated with strong communication skills
• Ability to drive initiatives, be creative, innovative and be able to think outside the box
• Experience and comfort with planning and posting video content will be an added advantage